Whatwill happen tomorrow? Predicting future event types for businesses

Strategic foresight helps organizations anticipate future challenges and opportunities, allowing them to handle uncertainty better. While strategic foresight is becoming morewidelyadopted across organizations, the process still heavily relies on expert knowledge, and little of it has been automated through artificial intelligence. In this research, we explore how media news events can be analyzed to forecast event types that will take place in the near future. In particular, we consider it a supervised machine learning problem with a well-defined set of event types and leverage graph representation of the media news events to create graph embeddings, train a classifier, and predict event types that will likely occur one day ahead. We validated our approach on a real-world dataset of an American multinational conglomerate operating in industry, worker safety, healthcare, and consumer goods.